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Y2K | froyo

Mentor: Brad Bartlett

Type 5: Transmedia
Fall 2016

Y2K

AESTHETIC

INSTITUTE

Fashion is cyclical. There is a 20 year gap when it comes to trends from the past coming back to the forefront. The ’90s were in for the past several years, but what will happen next? The Y2K Aesthetic is a specific zeitgeist that existed primarily from 1995-2003. Things were blobby. Things became shiny. Things were translucent and iridescent. It was the future at the turn of the millennium.

And it is becoming the forefront of fashion now.

Channeling the experimental nature of early 2000s user interfaces, this website presents a three-dimensional interactive form of the website’s tumblr feed, revealing information and a timeline of landmark Y2K icons.

Blobby, a typeface that extends the blobject Y2K logo into a full alphabet.

A two-dimensional and three-dimensional typeface.

Physical blobjects were created, as a way of demonstrating the ergonomics of blobjects.

Project featured in the Y2K Aesthetic Institute blog: 

http://y2kaestheticinstitute.tumblr.com/post/154731798824/